At the root of it all: core values drive NCPTF

NCPTF Team Members
Kevin Branzetti

Kevin Branzetti is the Co-Founder & CEO of the National Child Protection Task Force. With 29 years of law enforcement expertise, including leading cyber-crime and terrorism investigations with the NYPD and Manhattan DA's Office, Kevin's leadership helps law enforcement advance child-focused cases with innovative, trauma-informed solutions.


What makes NCPTF so special isn’t just what we do, but how we do it. At the heart of every case we tackle and every child we help bring home are our core values. These aren’t just words on a wall— they’re the principles that define our culture, guide our decisions, and drive our mission. And every single one of these exists in every single one of the amazing humans who carry out this work day to day.

Excellence, Collaboration, & Dedication— these are the cornerstones of NCPTF.

We strive for Excellence in every action we take, constantly pushing ourselves to innovate, learn, and uphold the highest standards of integrity. This isn’t just about doing good work; it’s about doing the best work possible, because that’s what these kids deserve.

EXCELLENCE | We strive for excellence in all we do, continuously seeking to improve by embracing:

  • Innovation: We understand and leverage cutting edge technology to work past investigative barriers.
  • Continuous Learning: We perpetually innovate our processes by incorporating new knowledge and lessons learned.
  • Integrity: We recognize the impact our actions have on the lives of the children, families, and communities we serve. We uphold the highest ethical standards in all our actions; maintaining transparency, honesty, and accountability each step of the way.

When it comes to Collaboration, we know that our mission is too big to accomplish alone. Our impact depends on teamwork— both internally and with our partners. We cultivate expertise by openly sharing knowledge, and we check our egos at the door to ensure that every partner’s skills are valued. Together, we’re stronger, smarter, and more effective in the critical work that we do.

COLLABORATION | We believe our mission succeeds only through teamwork, both internally and externally. To do this we:

  • Cultivate Expertise: We openly share solutions and collaborate with all partners, so that everyone's expertise grows.
  • Check Egos: Our culture is one where all partners have a valuable skillset and can make the world safer for children.

And then there’s Dedication. We’re in this because we believe every child deserves to experience the joys of childhood. That’s why we approach our work with empathy and a culture of care that prioritizes the well-being of everyone involved— whether it’s the children we’re protecting or the team members who give their all every day.

DEDICATION | We persevere in our efforts because all children deserve to experience the joys of childhood. We do this by championing:

  • Empathy: We approach our work with compassion & understanding, recognizing the trauma experienced by affected survivors, families, law enforcement, and communities.
  • A Culture of Care: We prioritize the wellbeing of our team, volunteers, and partners by fostering care, support, and openness around physical, mental, and emotional wellness.

As we look back on the first half of 2024, I’m proud to say that our commitment to these core values is stronger than ever. They’ve guided us through challenges and set the foundation for every win we’ve celebrated so far. And they’ll continue to be our compass as we move forward, ensuring that everything we do is rooted in what best serves the children who need us the most.

Thanks for being part of this journey. Together, let’s keep living these values and making a difference— one child at a time.

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The National Child Protection Task Force is a registered 501(c)(3)

EIN: 83-3384898

PO Box 2934
Fayetteville, ARKANSAS
72702 (USA)

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